E
electric
Новичок
Since its debut in 1995, the marketplace has continually evolved to meet the needs of the Community. For the most part, the behavior of buyers and sellers has naturally adapted to changing conditions -- over time, we've learned to allow the marketplace to direct itself as much as possible. On some occasions, though -- in the interest of the marketplace's long-term vitality -- we've had to step in and implement new policies, introduce new formats, or make changes to our fee structure to create needed incentives for members.
Put simply, we at have two basic roles: to deliver the best overall value for buyers, and to maximize cash flow for sellers. As has grown over the years, we've added various enhancements and tools to the site -- but in essence, our "products" are two types of listings:
• Core listings (auction-style, auction-style with Buy It Now, and Fixed Price) deliver the signature buying experience. For sellers, they're the fastest way to sell inventory on the Internet -- the only place where items typically sell within about two weeks.
• Store Inventory listings were introduced in 2001 and intended as a low-risk way for sellers to display large amounts of product in their Store. This format employs low insertion fees and higher final value fees to encourage an abundance of inventory on the site.
Amid all this change, one thing has remained constant: auction-style listings are the foundation of Auction-style and other core listings made what it is today -- and they'll always be front and center on They account for about 91% of the gross merchandise value sold on But recently, we've been wrestling with some troubling facts:
• Store Inventory listings now comprise about 83% of active listings on average.
• While core listings typically sell in about two weeks, Store Inventory listings on average take 14 times longer to sell. In some media categories, Store Inventory listings take more than 40 times longer to sell than core listings.
• And, when you compare our operations costs for an average Store Inventory listing and an average core listing - factoring in the duration of each - our cost to host a Store Inventory listing is more than 50% higher than for a core listing. In fact, current Store Inventory insertion fees don't cover eBay's costs for hosting them.
It's vitally important -- to your business and ours -- that we maintain a healthy balance between listing formats on the marketplace, and ensure that inventory conversion across the site remains strong. So we're taking action.
Today, I want to inform you of changes we're making to -- changes intended to rebalance the overall marketplace by further distinguishing the roles of core listing formats and our Store Inventory format. In short, we're improving the advantages of selling in core listing formats -- and taking action to manage the proportion of Store Inventory listings -- to ensure that the buying experience on stays true to shoppers' expectations.
Core Listings
Core listing fees will remain unchanged. So for the vast majority of sellers who use only these formats, their fees are not increasing.
And we'll be providing greater exposure for core listings on Express. In late August, we'll begin displaying auction-style listings with Buy It Now on Express for qualifying sellers. Also in late August, core fixed price and auction-style Buy It Now listings that qualify for Express will be advantaged over Store Inventory listings.
Also, in response to the requests of many large sellers, we're raising the 10-item multiple listings limit to 15, effective Aug. 22.
Store Inventory Listings
For those of you who operate an Store, we're making changes to Store Inventory listing fees, as well as to the on-site exposure we provide for this listing format.
We'll begin charging variable insertion fees for Store Inventory listings, as we do for core listings. Beginning Aug. 22, Store Inventory format insertion fees will be tiered with an item's starting price.
• These Store Inventory format insertion fees take effect Aug. 22, 2006:
Starting Price New Insertion Fee Current Fee
$0.01 -- 24.99 5 2
Put simply, we at have two basic roles: to deliver the best overall value for buyers, and to maximize cash flow for sellers. As has grown over the years, we've added various enhancements and tools to the site -- but in essence, our "products" are two types of listings:
• Core listings (auction-style, auction-style with Buy It Now, and Fixed Price) deliver the signature buying experience. For sellers, they're the fastest way to sell inventory on the Internet -- the only place where items typically sell within about two weeks.
• Store Inventory listings were introduced in 2001 and intended as a low-risk way for sellers to display large amounts of product in their Store. This format employs low insertion fees and higher final value fees to encourage an abundance of inventory on the site.
Amid all this change, one thing has remained constant: auction-style listings are the foundation of Auction-style and other core listings made what it is today -- and they'll always be front and center on They account for about 91% of the gross merchandise value sold on But recently, we've been wrestling with some troubling facts:
• Store Inventory listings now comprise about 83% of active listings on average.
• While core listings typically sell in about two weeks, Store Inventory listings on average take 14 times longer to sell. In some media categories, Store Inventory listings take more than 40 times longer to sell than core listings.
• And, when you compare our operations costs for an average Store Inventory listing and an average core listing - factoring in the duration of each - our cost to host a Store Inventory listing is more than 50% higher than for a core listing. In fact, current Store Inventory insertion fees don't cover eBay's costs for hosting them.
It's vitally important -- to your business and ours -- that we maintain a healthy balance between listing formats on the marketplace, and ensure that inventory conversion across the site remains strong. So we're taking action.
Today, I want to inform you of changes we're making to -- changes intended to rebalance the overall marketplace by further distinguishing the roles of core listing formats and our Store Inventory format. In short, we're improving the advantages of selling in core listing formats -- and taking action to manage the proportion of Store Inventory listings -- to ensure that the buying experience on stays true to shoppers' expectations.
Core Listings
Core listing fees will remain unchanged. So for the vast majority of sellers who use only these formats, their fees are not increasing.
And we'll be providing greater exposure for core listings on Express. In late August, we'll begin displaying auction-style listings with Buy It Now on Express for qualifying sellers. Also in late August, core fixed price and auction-style Buy It Now listings that qualify for Express will be advantaged over Store Inventory listings.
Also, in response to the requests of many large sellers, we're raising the 10-item multiple listings limit to 15, effective Aug. 22.
Store Inventory Listings
For those of you who operate an Store, we're making changes to Store Inventory listing fees, as well as to the on-site exposure we provide for this listing format.
We'll begin charging variable insertion fees for Store Inventory listings, as we do for core listings. Beginning Aug. 22, Store Inventory format insertion fees will be tiered with an item's starting price.
• These Store Inventory format insertion fees take effect Aug. 22, 2006:
Starting Price New Insertion Fee Current Fee
$0.01 -- 24.99 5 2
